New Absolute BBM line: A big bait game changer
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March 2023: New Prices & New Savings Opportunities
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Field Report: Seeing is Believing – Sight Edition
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Field Report: Glide Bait Fun
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Field Report + Video: ES2 Esterline
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Field Report: Texas Bass fishing with Mosquito Loop Wacky Rig Hook
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Field Report: Creek Fishing in Maryland
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Field Report: Master VEP shooting line at the bottom of the world
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VARIVAS Big Trout & new ‘Katchi Iro’ mono nylon lines
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New and Newly Arrived
Absolute BBM Nylon
Absolute Big Bait Monster Nylon More Details
Avani Ocean Works SLJ BEAR CLAW Hook
Avani Ocean Works SLJ BEAR CLAW Hook More Details
Avani Ocean Works SLJ Little Monster Hook
Little Monster Ultra-light Assist Hooks More Details
VARIVAS 4
VARIVAS 4 - All purpose 4-braid PE line More Details
VARIVAS 4 Multicolor Edition
VARIVAS 4 - All purpose 4-braid PE line Multicolor Edition More Details
VARIVAS 8
VARIVAS 8 - All purpose 8-braid PE line More Details
VARIVAS 8 Multi Color Edition
VARIVAS 8 Muti Color Edition - All purpose 8-braid PE line with alternating 5-color, sight-line edition More Details
Super Trout Advance Double Cross PE
PE+Polyester hybrid 8-strand braid that sinks More Details
Super Trout Advance Bait Finesse PE x4
Designed for Mountain Stream BFS (Bait Finesse System) fishing More Details
Big Trout Katchi-Iro
Super Trout Advance Big Trout 'Katchi-Iro' More Details
ROCK_ON Power Gritter Hook
Rock_On Power Gritter Rockfish Hook More Details
ROCK_ON Ring Spash Hook
ROCK_ON Ring Spash Hook More Details
Nogales TG Slim Sinker Quick Changer
Nogales TG Slim Sinker Quick Changer More Details
VARIVAS TG Grenade Sinker Quick Changer
TG Grenade Sinker Quick Changer More Details
ROCK_ON Fluorocarbon
ROCK_ON Fluorocarbon More Details
Avani Casting Shock Leader Maguro
Avani Casting Shock Leader Maguro More Details
Ultimate Fighting Leader
Ultimate Fighting Leader More Details
Tapered Leader DH Salmon TAT
Traingle-shaped, 18-ft Tapered Leader for targeting salmon, steelhead and big trout More Details
AIRS Shooting Line
New and improved floating line for long spey casting More Details
Tapered Leader – Standard ST – Nylon
New & improved Standard Tapered Leader More Details
Anglers First
Driven by “Anglers First” for over 40 years,
VARIVAS integrates proprietary advanced materials technology with feedback from the field.
The result:
High-performance fishing line for serious anglers.
Supported by Anglers
For Anglers
Making high-performance products for serious anglers is a cornerstone of the VARIVAS brand. Driven by putting ‘Anglers First’ for over 40 years, VARIVAS integrates trends and feedback from the field with proprietary advanced materials technology and rigorous R & D testing. Globally recognized, VARIVAS products provide the top qualities of the strength, performance and functionality that anglers want.
Perfecting performance for Anglers
Quality
VARIVAS products are used by Anglers in over 50 countries around the world. Despite different fishing environments and target fish around the world, VARIVAS fishing line is widely respected by Anglers around the globe as a premier, high-performance brand. Like anglers, VARIVAS shares a passion for fishing and quality line. VARIVAS continuously strives for quality and excellence as our brand grows.
We listen to and understand Anglers
Field Feedback
VARIVAS fully understands the materials, methods and processes required to manufacture fishing line and tackle that embodies the needs of the angler.
Information from anglers in the field provides the source of our ideas at VARIVAS. In response to new trends in the field, VARIVAS pays close attention, understanding new requirements, and refines and develops products to meet these needs.
Birth of VARIVAS
The first World Record for Japanese, we were there…
1980
Morris Co., Ltd. (Now, VARIVAS Co., Ltd.), Japan, introduced VARIVAS brand fishing line, the first IGFA (International Game Fish Association) standard fishing line in Japan.
1984
Eizo Maruhashi became the first Japanese angler to win an IGFA record. Using VARIVAS 16 lb. (#4) line he brought in a 78 lb. (35.4 kg) Giant Trevally.
VARIVAS Online Store
Purchase directly from our web store. Undoubtedly the most extensive collection of fishing line products gloabally, and unquestionably the finest selection of fishing lines available worldwide.
Buy Direct
VARIVAS Amazon Store
Purchase our products from our Amazon store. We are bringing more and more products from Japan.
Buy it from AmazonNewsletter
VARIVAS offers a comprehensive line of over 700 fishing products, designed to meet the needs of anglers around the world.
We will soon be introducing our full product line to the U.S., in several phases. Stay tuned for more products coming soon. In the meantime, sign up for our Newsletter to receive the latest news and updates about product availability.
Product Line
Baby ZIGRAY Super Light Jigs & Assist Hook pack
Baby ZIGRAY Super Light Jigs & Assist Hook pack More Details
Avani Saltwater Finesse PE X8
Progressive Innovation – the thinnest 8-braid PE line ever More Details
Avani Ocean Works SLJ Little Monster Hook
Little Monster Ultra-light Assist Hooks More Details
Absolute BBM Nylon
Absolute Big Bait Monster Nylon More Details
Ring Offset Hook
New and improved, wide-gap, medium-heavy wire, offset hook with high-strength ring and swivel More Details
Avani Ocean Works SLJ BEAR CLAW Hook
Avani Ocean Works SLJ BEAR CLAW Hook More Details
VARIVAS Bass Nylon
VARIVAS BASS Nylon - High performance nylon monofilament line More Details
Avani Casting SMP PE x8
VARIVAS’s highest-grade, 8-strand braided PE line More Details
Avani Casting PE Si-X
Si-X special friction-heat resistant material is kneaded into every strand of our Max Power 8-strand fiber More Details
Avani Casting PE Max Power X8
Premium braided PE line for superior casting More Details
Avani Casting – Shore Master – Max Power PE X8
8-braid PE fishing line for shore casting More Details